Atlantic Coast Conference Selects Thought Equity Motion’s T3 Library Manager for On-demand Digital Highlights Delivery

Video Platform Services Company Provides Sports Broadcasters and Media with Fast Access to ACC Video Content

DENVER, August 15, 2011 —The Atlantic Coast Conference (ACC) and Thought Equity Motion, Inc.—a leading provider of video platform and footage licensing services—announced that starting this fall the ACC will be utilizing Thought Equity Motion’s T3 Library Manager to create an advanced digital workflow that provides sports broadcasters and other media with timely, online access to ACC sports content. This service will replace traditional satellite and physical workflows historically used to distribute interviews and other video content. The platform’s online portal allows sports producers and media to easily search for and download broadcast-quality packages of ACC content that will better meet broadcast deadlines. The ACC and its twelve member institutions will utilize the T3 Library Manager to upload highlights and interviews starting with the upcoming football season and continuing throughout the 2011-12 athletic season.

“This cutting edge technology will allow the ACC to better serve both our member institutions and media by providing more timely video content,” said ACC Commissioner John Swofford. “Thought Equity Motion is a leader in this field and we’re excited to move forward with this service.”

“Our T3 Library Manager’s delivery and metadata tools are creating new value from the ACC’s video content and opening up access by moving it to the cloud,” said Kevin Schaff, CEO & Founder of Thought Equity Motion.  “This is an example of the dramatic shift underway in moving from tape and satellite to the improved speed, access, and economics of digital workflows.”

For more information on Thought Equity Motion’s T3 Library Manager, visit For press inquiries, please contact

About the Atlantic Coast Conference:
About the Atlantic Coast Conference: Now in its 59th year of competition, the ACC has long enjoyed the reputation as one of the strongest and most competitive intercollegiate conferences in the nation. Since the league’s inception in 1953, ACC schools have captured 122 national championships, including 65 in women’s competition and 57 in men’s. In addition, NCAA individual titles have gone to ACC student-athletes 140 times in men’s competition and 99 times in women’s action.

About Thought Equity Motion, Inc.:
Thought Equity Motion increases the value of video content through its advanced technology platform and licensing services. The company delivers large scale archive management and “smart content” metadata tools as a cloud service, providing greater control with reduced cost and complexity. Thought Equity Motion also offers rights development expertise, enabling media rights holders to generate new value from their content.

Through its Web platform and global sales force, the company licenses sports, news, entertainment, editorial, and creative content to the world’s leading producers in advertising, film, television, publishing, and interactive media.

Thought Equity Motion works with more than 400 rights holders globally, including BBC Motion Gallery, Paramount Pictures, Sony Pictures Entertainment, National Geographic, The New York Times, and the NCAA®.

Connect with Thought Equity Motion on Twitter, YouTube, LinkedIn and Facebook.

For more information on Thought Equity Motion’s Platform Services for content rights holders, call 310.593.4655 or visit For more information on footage licensing, call 720.382.2869 or visit,

Tags: T3 Library Manager, The Atlantic Coast Conference