Denver, CO, November 10, 2003 - Thought Equity,
the nation's largest supplier of production-ready advertising solutions
for cable, broadcast and other media companies, announced its appointment
today of Holly Hamann as vice president of marketing.
Hamann has fifteen years of marketing experience in
the Internet, telecommunications, network storage, multimedia, and
IT professional services industries. Her areas of expertise include
rapid market launch, growth, and customer acquisition for technology
start-ups. As vice president of marketing for Thought Equity, Hamann
is responsible for the market penetration, industry awareness, customer
retention and product adoption of Thought Equity's advertising product
line and its video management and licensing product.
"Thought Equity's line of advertising and video licensing
products is an invaluable resource for local and regional businesses
that rely on advertising." Hamann said. "I'm excited to be driving
the marketing for a company and product that has such a dramatic
impact for all media companies and their advertisers."
Previously, Hamann served as director of marketing
for a variety of Colorado-based start-ups including LeftHand Networks,
Matchlogic, Service Metrics, and California-based Exodus Communications.
For the local start-ups, Hamann managed commercial and product launches,
lead generation, public and analyst relations, corporate communications,
and drove marketing milestones required to secure venture funding.
Prior to that, Hamann spent six years at Bell Atlantic in both sales
and marketing roles. She was responsible for the sale of high speed
data services to aerospace defense contractors and helped managed
the company's telecommunications contracts with the federal government.
"Holly's strategic and tactical marketing expertise
make her a great addition to our team," said Kevin Schaff, founder
and CEO of Thought Equity. "Her experience will be invaluable as
we seek to strengthen the awareness within target markets of Thought
Equity's diverse products of print ads, video advertising, and asset
management services that help media companies organize their creative
content and thus maximize revenue potential. And as we continue
to develop new products, Holly will help ensure that our development
aligns with market needs."
Thought Equity Management, Inc. is headquartered
in Denver, Colorado and is a leading supplier of localized, production-ready
print and video advertising. Large media, cable and broadcast companies
resell the company's ads to reduce pre-press and production costs,
increase gross margins, enhance localized ad quality and realize
a greater advertising result. For more information about Thought
Equity, visit www.thoughtequity.com.
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